What They Said
Discover 'What They Said,' the Influencer Marketing Podcast by PrettyGreen, the B Corp certified, award-winning creative communications agency.
Join us each week as our team delves deep into the creator economy, featuring guest content creators, savvy marketers, and industry experts who spill the latest influencer marketing secrets
The series will feature guests who are having an impact on the creator economy, lifting the lid on the in’s and outs of the industry.
What They Said
Communicating as a B Corp | What They Said: The Influencer Marketing Podcast | Ep.9
The "What They Said" influencer marketing podcast returns for season 2 🎙️🎙️.
To celebrate B Corp Month, we invited Gen B leader, India Rawlin, Head of Brand at fellow B Corp, TrueStart Coffee, to come chat all things people, planet and performance.
India challenges our very own coffee aficionado and pod host Sammy Albon to a taste challenge, whilst discussing how their accreditation as a B Corp reflects and shapes their communications, including:
- The priorities of creator collaboration as a B Corp.
- Measuring environmental impact when every video view contributes for counting emissions.
- Communicating the benefits of becoming a B Corp to customers and suppliers.
- The impact of accreditation inside the business.
Our podcast is available on all streaming platforms;
